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Taking Texas's Largest Test Prep Center Online in 22 Weeks

When the pandemic shut down physical classrooms in 2020, EduSphere — a coaching network with 5,000+ students across 8 physical centers — faced an existential crisis. We built a complete LMS from scratch that not only survived the transition but expanded their reach to 22,000+ students nationwide, creating a new $1.8M revenue stream.

Austin & Houston, TX22 Weeks6 Engineers, 1 PM, 1 Instructional Designer, 1 UI Designer

45+

teachers

52

districts Reached

3,200+

lecture Hours

15,000+

question Bank

The Client

EduSphere was Texas's premier SAT and ACT prep network, known for their expert faculty and 94% exam pass rate. With 8 centers in Austin and Houston, they served 5,000+ students annually through in-person lectures, printed study materials, and pen-and-paper mock exams. When COVID-19 forced indefinite closures in March 2020, their entire business model evaporated overnight.

The Challenge

EduSphere's initial pandemic response — Zoom lectures and WhatsApp groups — was a band-aid on a bullet wound. Students were disengaging, parents were demanding refunds, and competitors were launching purpose-built online platforms. They needed a real product, fast.

!

Zero Student Engagement Visibility

On Zoom, teachers couldn't tell who was paying attention. Attendance tracking was manual. There was no way to measure engagement, participation, or comprehension. The best teachers in the country were essentially broadcasting into a void.

!

No Assessment Infrastructure

Mock exams — EduSphere's biggest value proposition — had no digital equivalent. Teachers were emailing PDFs of question papers and receiving photos of handwritten answers via WhatsApp. Grading a single exam for 200 students took a teacher 8+ hours.

!

Parent Trust Collapse

Parents paying $500-$1,500 USD annually wanted to see progress. With no dashboard, no reports, and no visibility, refund requests poured in. Enrollment for the summer term dropped 62%.

!

Content Delivery Chaos

Lecture recordings were scattered across Google Drive, YouTube unlisted links, and faculty personal devices. Students spent more time finding content than studying it. Version control didn't exist — students complained about watching outdated lectures.

The Solution

We built LearnSphere — a full-featured Learning Management System that replicated and enhanced every aspect of the physical classroom experience. Live streaming with interactive tools, automated assessments, parent dashboards, and a content library that became EduSphere's new intellectual property asset.

Our Approach: We partnered with EduSphere's top 3 teachers as product design partners throughout the build. Their real-world classroom techniques — cold-calling students, quick polls, peer grading — directly shaped the feature set. This wasn't just 'putting lectures online.' It was translating the pedagogy that made EduSphere great into a digital medium. We launched a beta with 200 students in Week 12, iterated based on real usage data, and scaled to 5,000 by Week 18.

Live streaming classroom with interactive whiteboard, cold-call randomization, real-time polls, and breakout rooms for peer discussion groups

Automated MCQ assessment engine with 15,000+ question bank — instant grading, performance analytics, and personalized weakness identification for each student

AI-powered doubt resolution chatbot trained on EduSphere's 10 years of lecture transcripts — answering common student questions 24/7 with 87% accuracy

Parent portal with real-time attendance tracking, grade reports, teacher feedback, and automated progress alerts when students fall behind

Structured content library with lecture recordings, PDF notes, and practice exercises — organized by subject, chapter, and difficulty level

Integrated payment gateway for course enrollment, installment plans, and automated renewal reminders

Technology Stack

Next.js 14Node.jsPostgreSQLWebRTC (LiveKit)RedisAWS S3 + CloudFrontOpenAI APIDocker

How We Got There

A phased approach ensured value delivery at every milestone — not just at the finish line.

1

Pedagogy Research

Weeks 1-3

Embedded with 3 star teachers to understand their classroom techniques. Documented 47 distinct teaching patterns. Identified which patterns could translate to digital and which needed reimagining. Built pedagogical framework that guided all feature decisions.

2

MVP: Live Classroom & Content

Weeks 3-8

Built live streaming classroom with LiveKit WebRTC. Developed interactive whiteboard, polls, and cold-call system. Onboarded 12 teachers who recorded 200+ hours of structured video content organized by curriculum.

3

Assessment Engine

Weeks 8-11

Built MCQ engine with 15,000-question bank (created in partnership with EduSphere's faculty). Implemented auto-grading, performance dashboards, and personalized weakness reports. Added manual grading workflow for essay questions.

4

Beta Launch & Iteration

Weeks 12-14

Launched beta with 200 students across 3 subjects. Collected 400+ pieces of feedback. Students loved the assessment engine; live streaming needed buffer — we cut latency from 3.2s to 0.8s. Parents requested SMS alerts, which we added in 3 days.

5

Parent Portal & Payments

Weeks 14-17

Built parent dashboard with progress tracking, attendance, and grade reports. Integrated Cash App/Venmo payment gateway. Added automated SMS alerts for attendance drops and failing grades. Parent refund requests dropped to zero.

6

Full Launch & Scale

Weeks 17-22

Onboarded all 5,000+ existing students and 45+ teachers. Opened enrollment to new students outside EduSphere's physical catchment areas. Within 4 weeks, 17,000 new students enrolled from 32 states — a market EduSphere had never accessed.

Measurable Impact

Every metric is independently verifiable. These aren't vanity numbers — they're business outcomes.

22,413

Active Students (6 Months Post-Launch)

From 5,000 pre-pandemic to over 22,000 — with 17,000+ coming from districts where EduSphere had no physical presence. The platform turned a geographic constraint into an addressable market expansion.

91%

Course Completion Rate

Students who started a course completed it 91% of the time, compared to 76% for physical classroom cohorts. The structured content library, progress tracking, and automated nudges kept students engaged.

$1.8M

New Revenue in Year 1

The online platform generated $1.8M in its first 12 months — effectively a new business line that exceeded the revenue of all 8 physical centers combined in their best pre-pandemic year.

94%

Student SAT/ACT Pass Rate

EduSphere's legendary pass rate held steady at 94% for online students — statistically identical to their physical classroom cohorts. The platform didn't just maintain their reputation; it proved online education could match in-person outcomes.

In March 2020, I thought my 15-year-old business was finished. By September, we had more students than ever — from places I'd never even heard of. Founders Edge didn't just build us a platform. They built us a second life.
Professor Anisur Rahman

Professor Anisur Rahman

Founder & Chairman, EduSphere Learning

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